The Magical To-Do List Thought Experiment

Once a year, I write a post that is intended to be more inspirational and thought-provoking than our typical Barnett Strategies, enterprise sales and marketing blogs. So here it is for 2020 This is a thought experiment that I’d love to…

GREAT MOMENTS in #MWC Barcelona History

As we near #mwc2020, we’re starting a short series called “GREAT MOMENTS in MWC Barcelona History.” Our first great moment is early 2014, when EyeVerify partnered with AirWatch to announce that Eyeprint ID was integrated into the…

“Get Me More Qualified Sales Leads - ASAP!!!” Said by every entrepreneur, every sales leader and every sales person. Every week.

For more than fifteen years as a salesperson and sales executive in the software / high tech industry, I worked on every aspect of the lead gen and sales cycle. Hundreds of deals, tens of millions of dollars in revenue. In my experience, the…

Case Study - Market Penetration Results Lead to Attractive Exit

AI Language Processing Innovator Giant Otter LLC based in Cambridge MA calls on Barnett Strategies to turn ground SaaS chatbot code into customer cash With an innovative, AI-powered chatbot platform, Giant Otter offered an example of revolutionary…